AVA House

Redesign of a polish wooden house construction and sales website

Case Study: redesign of a polish wooden house construction and sales website

AVA House

Client: AVA House - a leading Polish company specializing in the construction and sale of wooden houses.

Objective: AVA House approached us to conduct a complete redesign of their website. The primary goals were to improve the user experience (UX), update the visual style, and increase conversions.

Project Goals:

  1. Create a modern and attractive design that reflects the company’s values.
  2. Improve the navigation and structure of the site for easier information search.
  3. Increase conversion rates by optimizing lead capture forms and enhancing the visibility of key offerings.
Task

1.Analysis and Planning: We conducted a thorough analysis of the current website, identified weak points, and determined key areas for improvement. Based on this analysis, a project roadmap was created.
2.Redesign: We developed a new design that combines modern trends with unique elements reflecting the company’s individuality. The new design includes:

  • Enhanced Visual Elements: High-quality images, elegant fonts, and a harmonious color palette.
  • Simplified Navigation: Clear menu structure and easy transitions between pages.
  • Interactive Elements: Sliders, project galleries, and customer testimonials.

3.UX Optimization: We reworked user scenarios to ensure visitors can easily find the necessary information and take targeted actions (e.g., submit a request or contact a manager). We added:

  • Clear Calls to Action (CTA) on all key pages.
  • User-friendly lead capture forms with a minimal number of fields.
  • An interactive map for convenient search of nearby properties.

4.Technical Optimization: We optimized the website’s loading speed and adapted it for mobile devices. As a result, the site became faster and more convenient for all users, regardless of the device used.
 

Technology stack
Bitrix 24
Client
AVA House

UI Kit

Montserrat
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Redesign AVA House
Redesign AVA House

Results

  • 35% increase in user time spent on the site.
  • 50% increase in the number of requests through the site.
  • 25% decrease in bounce rate.

Migration and launch of the project

Conclusion: The website redesign for AVA House was a successful project that significantly improved user experience and increased conversions. We are proud of the results and delighted to have helped our client reach new heights in their business.

If you also want to improve your website and attract more customers, contact us! We are ready to bring your ideas to life.

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